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Tree Service SEO

Beginner’s Guide to Tree Service SEO

No matter how big or small your tree service business is, you will need tree service SEO, you always want to see traffic on your website from potential clients. That can only happen if you did correct tree service SEO on your website that Google and other search engines like.  It’s time to ask you an honest question “Are you doing everything right to show up on the front page of Google search results to the potential clients in your area?”


"We signed up and right away we were able to get a few leads coming in and what I appreciated about those leads were they seemed like people genuinely interested in their trees, they were looking for Arborists, so these were, these were good leads, these were people that had work that needed to be done," says Caleb Green "Good Guys Tree Service."


Yes! I want to join Arborists Near Me.


Everyone in this world would want to grow every year and it doesn’t matter how much traffic you’ve got this year, we are 100% sure that you’d love to see quality traffic driven to your website.



You should do two things focus on your own website by doing tree service SEO and if you're not showing up on the front page of Google, get listed in a directory like Arborists Near Me, Expertise, and Yelp, websites that are already on the front page so you can benefit from the traffic that website is getting. List your tree service company on multiple sites, linking to your website, this gives you access to the front page of Google and the potential customers that are already landing on those sites. Get tree service leads that get sent straight to your inbox if you don't want to wait, it takes time to rank a website on the front page, why not benefit from people that are already searching.

To increase your traffic, it’s always important that you do the Search Engine Optimization right for your tree service business because it will help your business rank on this first page and probably on the top. Nothing is more valuable than having your own website showing up on the front page!

It’s not that easy as it sounds like; improving the website traffic and get you on the top of the Search Engine for your keyword “Tree Service” might be a challenging task, especially when you've got a piece of limited knowledge about Tree Service SEO.

According to HubSpot, 81% of the people nowadays look for services online before going to the offices and other places for their solution and most of them find the solution to their problem online.

So, why aren’t you doing tree service SEO for your online presence? If you’re willing to do it right now, here’s a complete guide on Tree Service SEO. So, let’s get started!


Everything you need to know about Tree Service SEO

There are basically two types of SEO available nowadays:

  • On-page-SEO
  • Off-Page-SEO

Let’s take a start from Tree Service On-Page-SEO.


On-Page SEO

Following are the things that we are going to discuss in the on-page-SEO section:

  • Keywords Research
  • Meta Description
  • Alt Text
  • Title Tag
  • URL Structure
  • Interlinking


Keywords Research

One of the crucial parts of Tree Service SEO is keywords research. If we talk about a couple of years ago, then keywords were given less importance than a lot of other SEO factors.

But with over more than 200+ SEO factors and changes in Google Algorithm people have started to believe that you can’t ignore Keywords Research at all.

You need to focus on your “Potential Clients” and have to research what keywords they are typing in order to search for “Tree Service” related things.

Don’t know how to do keyword research for your Tree Service business? Here’s how you can do it:

  • Make a list of relevant topics based on your business
  • Search that keyword on the search engines
  • Check for the results that show up in the results
  • Pick up keywords from there and scroll down to see “Related Searches” as shown in the screenshot
  • Now write down everything in a spreadsheet and you’re done

Note* There are few tools available that can help you in doing keyword research:


Meta Description

A meta description is the shortest description of the URL that appears on the search engine. Didn’t get us? Don’t worry, have a look at the screenshot below:

Everything thing is written in the red area is known as Meta Description. And this is important in getting the clicks from potential clients. According to Neil Patel, if you write an amazing meta description with your main keyword in it, there are 90% chances that a user is going to click on your link.

So, never ignore the Meta description. You can use different tools like “Yoast SEO, Rank Math” and a lot of other on-page-SEO tools in order to write meta descriptions for your blog posts/website page.


Alt Text

A lot of people ignore Alt Text when writing about Tree Services in their blog posts and adding pictures in the content.

Basically, Alt Text refers to the word or phrase that is used for the picture file to help it in getting indexed for the search results.

For instance; if your main keyword is “Tree Service SEO” and you’re using “Tree Service SEO” for the Alt text of your image, then it will help you rank the picture in the images section of the search engine as well.


Title Tags

You can refer to title tags as the title of your web page, or the main heading that you see in the search engine result pages. This is the crucial part of the on-page-SEO and if you create a title that has your main keyword in it; then you’re doing it perfectly.

For example; your main keyword is “Tree Service SEO” and if you make a title like “Everything you need to know about Tree Service SEO” then you’re already nailing the on-page-SEO.



URL Structure

According to the MOZ, URL structure plays a vital role in ranking your website for the relevant keyword. Adding the keyword in the URL means that you’re letting the visitor know that you’re writing on the keyword that they are searching for.

Hence, you end up getting more clicks than those who didn’t bother using their main keyword in the URL Structure. For instance: www.arboristsnearme.com is our website but let's say our goal is to rank on the first page of Google when someone types in “Tree Service SEO” so we made our URL www.arboristsnearme.com/tree-service-seo writing relevant content pertaining to this topic which is what we did with this page to help our directory rank on Google. 

Interlinking

By interlinking we mean “Sharing of pages that are somehow relevant to your blog page” is another on-page SEO factor that helps you grow your tree service business.

It will help you to reduce the bounce rate of your website and allow the reader to explore more about your services.

For instance; If your blog is related to the “Tree Service SEO” and you’ve written about tree services as well, then you can share the link of “tree services” in the “Tree Service SEO” blog as well.


If you do all the on-page-SEO that we have mentioned above perfectly, then you can are all set to move towards the off-page-SEO. Let’s rock and roll towards the off-page-SEO now!


Off-Page-SEO

The following are the things that we are going to talk about in the off-page-SEO section.

  • Backlinks
  • Domain Authority
  • Directories
  • Social Promotion



Backlinks

All those links that are directed to your websites from other relevant niches are known as backlinks. The greater number of quality links linked to your tree service website means your presence at the top of the search engines.

Backlinks are important for all the search engines out there, especially Google. Not only Google will take you from the bottom to top after getting the backlinks from the quality website, but also rank your associate blog posts in the search engines at the top.

The only condition that you need to fulfill before making the backlinks is the “Relevancy” because if your backlinks aren’t relevant, Google will consider those links as spammy links.

According to Search Engine Land, you don’t have to start making backlinks in bulk. Start making the links slowly and once your search console starts to index them, start making them in bulk. But you’ve to make sure that you’re going for the QUALITY over QUANTITY.

Let’s talk about the benefits of backlinks now!

  • It will help you improve your organic ranking and traffic at the same time
  • You’ll get to see your posts getting index faster than before after to get backlinks from quality websites
  • You start getting traffic from the referral websites
  • It helps you create new relationships
  • You get your brand name on the top and it results in brand name exposure and recognition

So, the first goal towards Tree Service SEO must be creating quality and relevant backlinks. Or you can check your competitor’s website and look for their backlinks and create backlinks on those platforms.


Domain Authority

Domain Authority can be measure on a scale of 1-100 and if your domain score is near 100, then it means Google will prefer you over thousands of websites. happen by looking at the following factors:

  • Age of your domain
  • History of your domain
  • Number of backlinks
  • Quality of the content
  • The number of 404 pages

If you’re doing everything perfectly, then you can say hello to success. You’ll see your tree service website higher on Google.



To check your domain authority, you can go for the following tools:


Directories Submission

Have you ever heard of directories submission before? If no, then it’s a process of submitting your websites on various business web directories to create a backlink. As written above, backlinks help you to improve your search engine rankings.


Looking for the top websites to submit your website? Here are they!

  • BOTW
  • Arborists Near Me (You're already here, get listed in 2 minutes!)
  • AboutUs
  • Spoke.com
  • Blogarama
  • Google My Business
  • Bing Places
  • Yahoo
  • Yelp

You can Google these websites and can simply submit a directory with no problem at all.


Social Promotion

If you've got a great online presence, then you can drive a lot of traffic to your website from social platforms. People will share your content on their profiles and it will give your website a boost- and Google will consider those social clicks as a “Positive Factor of Ranking.” Read a complete guide of Social Media and SEO linking from LYFE Marketing.

You can use different social platforms in order to promote your Tree Service content such as:

Create your social pages on these platforms and grow some audience and educate them. They might end up becoming your potential clients.

Let’s talk about a few of the advantages that social promotion can provide to your business.

  • It will help you increase your brand awareness
  • You’ll get more inbound traffic
  • It will improve your search engine ranking
  • Improved brand loyalty
  • Cost-effective
  • Higher Conversion Rates

So, in this 21st century where every business is moving towards social media platforms because every single person is using social media and you can promote your business here more than anywhere else.


Arborists Near Me helps your Tree Service SEO

SEO is always an important factor in improving your website in search engine rankings. You can’t ignore SEO. If you want to rank well for the “Tree Service” website, you’ll have to do everything properly. You can easily get listed on our site to help boost your website SEO since Arborists Near Me is a 100% tree service companies adding your business name, website, and company details lend you more credibility to Google. A premier listing is just $19.99 per month, why not when a typical tree service job can bring $500-$2500 profit per job? A few good jobs a year more than pays for the listing. 



What Makes Arborists Near Me Tree Service Leads So Valuable

As the owner of a tree service company, you must bring new clients into your business. Both you and your business are a brand. Some tree service companies flourish due to constantly bringing in new customers, creating more referrals, and repeat business. Getting high-quality tree service leads is a must for success. 

Thousands of tree service related searches are being done every month in every major metro area in the U.S. As a business owner your responsibility to your family, business, and employees are being found by customers, bringing in business, and getting sales. 

Arborists Near Me is a honey hole for credible tree service companies. 

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